VP Growth
You will build and lead the growth engine across acquisition, activation, retention, referrals, monetization, and international expansion. You will define growth strategy, develop scalable systems, establish experimentation, improve product-led growth, scale acquisition channels, lead European market expansion, manage marketing activities, and recruit and develop Growth and Marketing leaders.
Responsibilities
- Define the long-term growth strategy
- Build scalable acquisition, activation, retention, and monetization systems
- Improve LTV/CAC and unit economics
- Establish experimentation across the company
- Partner with Product and Engineering to build growth into the product
- Improve onboarding, referrals, lifecycle journeys, pricing, engagement, and retention
- Scale paid acquisition across Europe
- Build SEO, ASO, influencer, partnership, affiliate, and referral channels
- Lead go-to-market strategies across Europe
- Develop playbooks for launching and scaling new markets
- Manage brand, communications, content, social media, and product marketing
- Recruit and develop Growth and Marketing leaders
Requirements
- Experience scaling a consumer product from hundreds of thousands to millions of users
- Experience building and leading high-performing Growth organizations
- Experience owning acquisition, activation, retention, and monetization
- Experience working with Product, Engineering, and Data
- Experience leading international expansion
- Experience managing significant marketing and growth budgets
- Experience recruiting leaders and building high-performance teams
- Fintech experience is a strong plus
- Analytical and pragmatic approach
- Ability to operate in ambiguity
Benefits
- Fully remote work
- Flexible working hours
- Health insurance with 100% employer contributions
- Monthly team activities
- Annual offsites
- Swile meal vouchers
- Bitstack stock options