VP of Business Development
About us
We pride ourselves as the best and largest vertically integrated, omni-channel women’s fashion brand in the region. Founded in 2010, we’ve grown to 150 people strong, proudly headquartered in Singapore with country offices in Indonesia and Malaysia and an omni-channel presence across these 3 markets. In addition to our retail franchise in Cambodia, we ship internationally to 15 markets (Hong Kong, China, Philippines and Australia, New Zealand, US, Canada, Macau, Japan, Korea, Vietnam, Thailand, Myanmar, Cambodia & Brunei).
We are taking our definition of new female retail global, with our sights set on becoming the most thoughtful brand for the everyday woman.
The team
The Love, Bonito team is a passionate, dynamic, innovative and fun-loving family. From fashion-lovers, savvy marketers to tech whizzes, we have a diverse team of talented individuals with one unified focus - our customer, the Love, Bonito woman. She is at the heart of everything we do and we pride ourselves in always taking an innovative, data-centric yet considerate approach in creating the right experiences, products and content for her. With big dreams and a grand mission, we’re looking for great like-minded people to join us - people who are as passionate, fearless and entrepreneurial.
If you’re looking for a dynamic, no corporate-BS environment to learn, grow, and really make an impact, we could be the perfect fit for you!
The role
This will be a pivotal role where you will be leading the entire business development arm of Love, Bonito - strategy & research, international sales and the launching of new markets and new business streams.
Reporting directly into the Chief Commercial Officer, you will play a key role in growing, strengthening and future-proofing Love, Bonito.
You should have / be
A strategic, performance-driven and objective mindset
A strong mature leader and role model
Extreme ownership with a mission-first mindset
Highly strategic, analytical and logical with impeccable long-term judgment
Ability to zoom in and out when working with teams, cut through the noise and be a decisive voice when required
Strong leadership skills in motivating and driving both direct and project team
Exceptional communication and persuasion skills with both internal and external stakeholders
A performance-driven attitude and thirst for constant improvement through continuous optimizations and refinements
Exceptional influencing abilities to create strong ‘voluntary’ buy-in by building strong relationships with stakeholders across all functions and levels
Lives and breathes our brand values: People Matter; Go Above & Beyond; Be Bold, Be Creative; Always Keep It Real; We’re Better Together!
Main responsibilities
Strategy & Research
Build strong research and insights capabilities (in-house or outsourced) that will facilitate user research, market research, focus groups etc. on an omnichannel and global scale
Collaborate and build tight relationships with the relevant agencies, universities etc., for research
Develop internal research framework and methodology
Develop solid insights to drive key organizational decisions especially when it comes to major feature roll-outs, new features and services, categories and stores (online / offline)
Develop strategy and framework for expansion opportunities and new revenue streams
New markets
New assortment - lines, categories etc.
New products & business streams
New verticals
Expansion & Project Management
Build a strong best-in-class Business Development team that has extreme ownership, strong critical and strategic thinking abilities and project management skills
Build a strong launcher team strategy and structure for new city / market expansion
Lead in new city roll-outs; working alongside Management in the setup and hiring of Country teams
Collaborate with Management and all Team Heads to develop a go-to-market guidebook, that will facilitate all future market expansions
Collaborate with Management and Head of Retail to develop a new store guidebook and SOP, that will facilitate all new store openings (from research > evaluation > negotiation > launch)
Collaborate with Design & Merchandising in the roll-out of new categories etc. Project manage when necessary.
International
Own the full international account including both our e-commerce and potential distribution and franchise partners
Develop a solid international strategy consisting so that team can work autonomously, quick and aggressively to grow Love, Bonito globally
Clear approach and operating model i.e. direct and fully owned, partner channels, franchise etc.
Develop and farm relationships with potential international partners
KPIs
New market / city launches and first 6 months sales
International web & store sales
Incremental growth from new initiatives and features
Qualification and Experience
8+ years of relevant work experience preferably in a startup or consulting company
Bachelor’s Degree in Engineering, Business or other relevant fields
Pat experience in rolling out major cross-functional projects
Past experience in building, managing and leading teams
Past regional experience and ability to thrive in a multicultural diverse environment
High analytical, numerate and proficient in Excel and other analytics tools
Strong and effective communicator and an influential team leader and player