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藝珂人事顧問股份有限公司

【外商廣告行銷公司】誠徵 Trade Marketing Manager (公司環境氛圍優/APAC Scope/優質職缺) | AMR_852

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Description

【工作内容】
_Manage client projects, including trade marketing initiatives and event execution.
_Collaborate with Digital Managers to develop and implement integrated communication and marketing strategies.
_Plan and execute trade promotion programs for food and beverage products across retail, e-commerce, and distribution channels.
_Drive brand activations through in-store displays, out-of-home advertising, sampling, and promotional campaigns.
_Build and maintain strong relationships with importers, distributors, retailers, e-commerce platforms, government agencies, and industry associations.
Identify and engage with potential partners to explore new collaboration opportunities.
_Conduct market research and monitor industry trends and competitor activities.
_Plan and organize events of varying sizes, ranging from 10 to 200 attendees.
_Manage project budgets, ensuring cost efficiency and positive ROI.
_Track, evaluate, and report on the performance of programs and channels on a regular basis.

【需求條件】
_Minimum 2 years of exp as B2B trade or event marketing role from retail/ FMCG/ agencies.
_Experience in planning and implementing end-to-end activities from budgeting to KPIs with retail and event partners.
_fluent in English.

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