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網站運營管理

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Description

Salary: $23,000 – $29,000 per month

About the role

Responsible for overall operation and maintenance management of the company's official website. Lead SEO strategy implementation to improve natural search engine rankings and traffic. Oversee website architecture optimization, keyword strategy, content optimization and on-site SEO work. Manage B2B websites or independent sites comprehensively, including content updates, user experience optimization and performance monitoring. Conduct technical SEO audits, diagnose indexing issues and develop optimization solutions. Monitor website traffic, rankings and conversion data, and regularly produce analysis reports and optimization recommendations. Coordinate with development teams to complete website redesigns, feature iterations and system integration. Track search engine algorithm changes and adjust optimization strategies in a timely manner.

Key responsibilities

  • Oversee overall operation and maintenance management of the company's official website

  • Develop and execute SEO strategies to improve natural search engine rankings and traffic

  • Lead website architecture optimization, keyword strategy, content optimization and on-site SEO work

  • Manage B2B websites or independent sites comprehensively, including content updates, user experience optimization and performance monitoring

  • Conduct technical SEO audits and diagnose indexing issues

  • Monitor website traffic, rankings and conversion data, and produce regular analysis reports

  • Coordinate with development teams on website redesigns, feature iterations and system integration

  • Track search engine algorithm changes and adjust optimization strategies accordingly

About you

  • Bachelor's degree or above in Computer Science, Information Technology, Digital Marketing or related field

  • 3 or more years of SEO or website operations management experience

  • Proven experience independently managing B2B websites or brand independent sites with successful cases

  • Proficient in Google Search Console, website crawler tools (such as Screaming Frog) and SEO analysis tools

  • Familiar with HTML/CSS with basic code reading and editing capabilities

  • Capable of keyword research, page optimization and content strategy development

  • Fluent in Mandarin Chinese and English

  • Experience in the new energy industry is preferred


Skills

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See also

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