Web Director

You will drive website growth across measurement design, data analysis, UI improvement, and web direction. You will identify issues and develop hypotheses from data, create UI and information-architecture proposals, coordinate requirements and stakeholders, execute improvements, and validate results through PDCA cycles. You will also use AI tools to improve analysis, documentation, and operational processes.

Responsibilities

• Design measurement and build data-collection foundations using GA4 and GTM
• Analyze website access data and user behavior using GA4 and Ptengine
• Identify issues and develop hypotheses based on data
• Create UI improvement proposals and information architecture using Figma
• Organize requirements and direct web projects with internal and external stakeholders
• Execute improvement initiatives and validate their effectiveness through PDCA cycles
• Visualize and analyze initiative effectiveness using AppsFlyer and similar tools
• Use AI to accelerate analysis, hypothesis development, ROI calculations, UI proposals, documentation, and process automation

Requirements

• Experience designing and operating measurement using GA4 and GTM
• Practical experience in website access analysis and quantitative analysis
• Experience identifying issues and planning and executing data-driven improvements
• Experience creating UI improvement proposals or information architecture using Figma or similar tools
• Web direction experience, including requirements organization, schedule management, and stakeholder coordination
• Experience driving projects while collaborating across multiple departments
• Experience using AI tools to improve and streamline work
• Experience using AppsFlyer, Ptengine, or similar tools
• Growth experience in web marketing, including continuous PDCA improvement
• Knowledge or practical experience in UI/UX design
• Knowledge of SEO or content marketing
• Experience operating a large-scale service or high-traffic website

Benefits

• Super-flexible working hours with no core time
• Weekends, public holidays, and company-designated year-end and New Year holidays
• Annual paid leave, bereavement leave, maternity leave, childcare leave, and care leave
• Social insurance
• Defined-contribution pension plan