Web3 Marketer

You will plan, run, and measure marketing campaigns that grow awareness and use of the HashPort Wallet and stablecoin payments. You will track users from acquisition through their first transfer or payment and continued use, then improve initiatives based on the results. You will create communications for X, in-app notices, push notifications, and press releases; manage advertising and affiliate services; and collaborate with internal designers, engineers, sales, and alliance partners.

Responsibilities

• Plan and operate campaigns for new feature releases, partner initiatives, point sites, and in-app quizzes
• Promote stablecoin payment availability and run sales promotions with participating merchants
• Set goals and measure downloads, transfers, payments, and retention to determine next actions
• Plan and write communications for X, in-app notices, push notifications, and press releases
• Select and manage external services such as advertising and affiliate platforms
• Collaborate with designers, engineers, sales, alliance staff, and partners to deliver initiatives

Requirements

• Have personal experience holding, sending, and exchanging cryptocurrency or stablecoins using a wallet
• Follow cryptocurrency and Web3 information regularly on X or similar channels
• Have at least one year of experience planning and delivering campaigns or promotions for consumer web services or apps
• Analyze initiative results, propose subsequent actions based on data, and secure internal agreement
• Use AI tools such as ChatGPT or Claude regularly for drafting plans and communications and aggregating data

Benefits

• Social insurance
• Free office drinks
• Refresh leave every two years
• Internal recreation subsidy of JPY 8,000 per quarter
• Company social events approximately twice per year
• Sports gym subsidy
• Influenza vaccination subsidy
• Flexible working hours
• Two days of remote work per week
• Two-day weekend
• 10 days of marriage leave