新北中和：行銷企劃課長/專案經理(Global Mall)
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Summary
Marketing planning section chief/project manager at Global Mall (環球購物中心), a shopping center operator, based in Zhonghe, New Taipei City. Day to day: planning and running seasonal mall marketing campaigns with media outreach, analyzing campaign ROI, managing per-store monthly/annual budgets, and doing market/competitor research and cross-industry partnership promotions.
1.行銷企劃案的撰寫、規劃，籌備、執行對內外的檔期行銷活動與媒體發稿聯繫，並對其效益進行分析與建議。
2.同業競爭分析及市場調查分析，並分享策略規劃。
3.年度每店、每月預算掌握，檢討效益及改善方向。
4.商圈、異業活動結合事務推廣。