【行銷業務部】行銷副總監 Marketing Associate Director(2026擴編)
Description
About the Role
We are seeking a strategic, commercially minded, and scientifically adept Associate Director of Commercial Editorial to lead our sponsored content division and custom media operations.
In this leadership position, you will own the commercial content P&L, leading a team of account managers and branded content editors. You will bridge our high-value corporate clients—ranging from multinational biopharma firms and CDMOs/CROs to biotech startups, venture capital funds, and government agencies—with our readership of C-suite executives, investors, and scientific leaders. You will be responsible for inventing scalable commercial content formats, pitching high-ticket customized editorial packages alongside the sales team, and ensuring world-class execution that drives reader subscription, engagement and client ROI.
Key Responsibilities
✓Design, develop, and scale profitable commercial editorial products, oversee all the production workflow and ensure all contents adhere to high journalistic standards, scientific accuracy, and Taiwanese pharmaceutical advertising regulations
✓Partner with the Marketing (BD) and Branding team to co-pitch complex, high-value content solutions to corporate prospects and PR agencies across APAC
✓Manage a high-performing team of account managers and medical editors, establish clear operational KPIs, production schedules, and quality benchmarks for the commercial editorial team
✓Act as executive sponsor for key corporate accounts, handling high-level client strategy sessions, onboarding, and campaign reviews
Qualifications & Requirements
✓Experience: 6+ years of progressive experience in commercial publishing, B2B content marketing, healthcare agency—direct experience in biotech, pharmaceuticals, or specialized B2B media is strongly preferred
✓Education: Master’s degree in Communication, Journalism, Medical, or a related field
✓Languages: Fluent in Chinese and English at a professional business level (Mastery of persuasive corporate narrative and strategic editing)
Core Competencies:
✓Deep understanding of B2B content monetization models
✓Exceptional leadership, project management, and cross-departmental collaboration skills