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裕利股份有限公司

【醫藥商務部_Commercial Excellence】Sales Force Effectiveness Manager 銷售效能與客戶管理主管 (New Headcount 團隊擴編)

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Description

Zuellig Pharma is a leading healthcare solutions company in Asia, and our purpose is to make healthcare more accessible to the communities we serve. We provide world-class distribution, digital, and commercial services to support the growing healthcare needs in this region.
The company was started a hundred years ago and has grown to become a multibillion-dollar business covering 17 markets with over 12,000 employees. Our people serve more than 200,000 medical facilities and work with over 450 clients, including the top 20 pharmaceutical companies in the world.

Purpose of the Role: The SFE/CRM Lead runs sales force effectiveness and CRM for the scope in charge: how the field force is sized, structured, targeted, measured and rewarded, and the systems and customer data that support it. The role serves Zuellig Pharma's Commercialization and Distribution business units. The role sets the standards, signs off what reaches sales leadership and payroll, and leads the managers and analysts in both functions.
Supervises: SFE Managers, SFE Analysts, CRM Managers and CRM Analysts in scope.

What You’ll Do:

  • SFE framework and standards:Own segmentation and targeting, territory design, field force sizing and structure, and the call-planning standard for the scope, applying the agreed regional methodology.
  • Target setting:Own the target-setting cycle end to end, from data preparation and model application to agreed and loaded targets, with the governance that keeps it on schedule.
  • Incentive design and governance:Own the incentive scheme and its annual budget: design in line with regional guidance, quarterly review, calculation, verification before payout, and payout analysis for leadership.
  • CRM operating standards:Own the operating standards for the CRM and engagement platforms in the scope: data quality rules, user adoption, release readiness, configuration standards and first-line support governance.
  • Customer data and the sales matrix:Own customer master data quality and the accuracy of the sales matrix file and resolve mismatches between the CRM and the sales systems at source.
  • Quality assurance and sign-off:Review and sign off targets, incentive calculations, territory changes and field KPI packs before they reach sales leadership or payroll.
  • Business partnership:Act as the senior ComEx counterpart for the sales leadership of the business in scope, bringing analysis, recommendations, and options for decisions.
  • Team leadership:Lead, coach, and develop the managers and analysts in both functions: set goals, review performance, and build succession.

Skills

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See also

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