AppAgent
AppAgent is an award-winning strategic and creative growth partner for mobile game publishers, helping titles like Clash of Clans and Merge Mansion scale through data-driven user acquisition, creative production, and growth consulting.
Company facts
- Founded
- 2016
- Headquarters
- Czechia
- CEO
- Peter Fodor
About
In 2016, Peter Fodor founded AppAgent with a clear vision: to become the strategic growth partner that mobile game studios could rely on to navigate the complex and ever-evolving mobile marketing landscape. After running his own gaming studio and experiencing firsthand the challenges of scaling games in a competitive market, Fodor recognized a critical gap - studios needed more than just ad management; they needed a partner who could blend data-driven strategy with creative excellence to drive sustainable growth. This insight led to the creation of AppAgent, which has since evolved into an award-winning agency trusted by some of the biggest names in mobile gaming. Today, AppAgent stands as a strategic and creative growth partner for top mobile game publishers including Supercell, Netflix Games, Scopely, and Microsoft. The agency's approach begins with GamePlan™, an in-depth diagnostic that identifies each game's unique growth opportunities and challenges. From there, clients can leverage AppAgent's expertise in user acquisition, app store optimization, creative production, and retention & monetization strategy. What sets AppAgent apart is their deep understanding of the gaming ecosystem - they don't just manage campaigns; they become true partners in their clients' success, helping games like Clash of Clans, Merge Mansion, and Trivia Crack reach millions of players worldwide through innovative strategies and thumb-stopping creative work.