DataEQ
DataEQ is a data-as-a-service company that structures social data using a blend of AI and human oversight to provide accurate insights for customer experience and risk management.
Company facts
- Founded
- 2007
- Headquarters
- United Kingdom
- CEO
- Nic Ray
About
Our customers face the challenge of making sense of vast amounts of unstructured feedback from social media and other online sources, which is why we developed a unique approach that combines artificial intelligence with human intelligence. We believe that while AI is powerful, it often misses the nuance, sarcasm, and local context that are critical for accurate sentiment analysis. By integrating a global crowd of human contributors—our 'Crowd'—into the data processing loop, we ensure that every piece of data is verified for accuracy before it reaches your dashboard. We empower organizations to turn noise into actionable knowledge. Our platform delivers high-fidelity data that enables teams to detect emerging risks, optimize customer service responses, and meet complex regulatory requirements with confidence. Whether you are in financial services, telecommunications, or retail, our solution provides the granular insights needed to improve customer experience and drive strategic decision-making. We are committed to helping you unlock the true value of your customer data, ensuring you never miss a critical conversation.