Federato
AI-native risk assessment platform for insurance underwriting
Company facts
- Founded
- 2020
- Employees
- 180
- Headquarters
- United States
- CEO
- Will Ross
- Type
- Private
- Funding
- Series D · $100M · 2025
About
Federato's journey began in 2020, born from a vision to revolutionize the insurance industry. Founded by Will Ross and William Steenbergen, the company recognized the challenges faced by underwriters in an increasingly complex and volatile risk landscape. Traditional methods were struggling to keep pace with emerging threats like the climate crisis, cyber-attacks, and social inflation, often leaving underserved communities and organizations without access to efficient and equitable insurance coverage. The founders saw an opportunity to leverage cutting-edge technology to empower insurers and, in turn, protect more people and businesses. What started as an idea to apply AI and machine learning to underwriting quickly evolved into the development of a category-defining 'RiskOps' platform. This platform was meticulously designed by underwriters, for underwriters, with a core philosophy of putting them back in control. Federato's approach was not just about automation, but about augmenting human expertise with powerful data-driven insights. The team dedicated significant time, including over 1250 hours in direct consultation with underwriters, to understand their pain points and build a solution that truly addressed their needs. This collaborative spirit and focus on real-world applicability became a cornerstone of Federato's development. The company's mission crystallized: to defend the right to efficient, equitable insurance for all by enabling insurers to provide affordable coverage through smarter risk selection and portfolio optimization. This commitment has attracted significant backing from prominent venture capital firms who share Federato's vision for a more resilient and inclusive insurance future.