frasersgroup
Frasers Group is a British retail powerhouse that started as a small store in 1982 and has grown into a global entity with a vast portfolio of sports, premium, and luxury brands.
Company facts
- Founded
- 1982
- Headquarters
- United Kingdom
- CEO
- Michael Murray
About
At the heart of Frasers Group lies a fearless and ambitious culture, one that has propelled its evolution from a single small store in Maidenhead in 1982 to a global retail powerhouse. The journey, led by founder Mike Ashley and now under the stewardship of CEO Michael Murray, is a testament to a relentless drive to challenge norms and redefine the retail landscape. The Group's ethos is built on three core principles: 'Own it,' 'Think without limits,' and 'Be relevant.' These values are not just corporate jargon; they are the lived reality for over 30,000 colleagues, guiding their actions, fostering a spirit of ownership, and encouraging bold, forward-thinking. This culture of empowerment and innovation is central to the Group's Elevation Strategy, a pioneering approach to retail that focuses on enhancing store experiences, driving digital innovation, and delivering a world-class product ecosystem. Frasers Group is on a mission to build the planet's most admired and compelling brand ecosystem, providing consumers with access to the world's best sports, premium, and luxury brands. This vision is brought to life through a diverse and iconic portfolio that includes household names like Sports Direct, House of Fraser, FLANNELS, and Jack Wills. The company's commitment to its people is as strong as its commitment to its customers. It fosters an environment where talent is nurtured, and careers can flourish, believing that by backing its people, it backs the future of the business. From its bustling distribution centre in Shirebrook, one of the largest in the UK, to its corporate offices in London, the team at Frasers Group is united by a shared passion for retail and a collective desire to push boundaries. This is a place for the fearless, for those who are not afraid to take risks and who are driven to be part of shaping the future of retail.