GrowthLoop
AI-powered platform for enterprise marketing and data activation.
Company facts
- Founded
- 2015
- Employees
- 91
- Headquarters
- United States
- CEO
- Chris O'Neill
- Type
- Private
- Funding
- Series D · $93.8M · 2025
About
GrowthLoop is on a mission to unleash the power of the world’s most innovative brands by closing the loop between people, data, and AI. The company was founded by Chris Sell and David Joosten after they experienced firsthand the challenges of accessing customer data for marketing purposes while working at Google. They envisioned empowering non-technical business teams to activate customer data directly, resulting in the creation of GrowthLoop. This cloud-native, AI-powered solution disrupts traditional customer data activation methods. In May 2022, GrowthLoop, previously known as Flywheel Software, secured a growth equity investment from The Jordan Company, which aided in accelerating its growth and development. As of December 2023, Chris O'Neill, a former Google executive, joined as CEO, bringing over 25 years of experience in technology leadership. Under his guidance, the company launched the Compound Marketing Engine in April 2025, which employs agentic AI and first-party data to propel marketing growth.