Lucky 21
Lucky 21 is an e-commerce brand representation company specializing in apparel on Amazon and Walmart Marketplace, representing over 100 national brands with a team of over 150 employees.
Company facts
- Founded
- 2013
- Headquarters
- United States
- CEO
- David Botton
About
Lucky 21 is a leading e-commerce brand representation company specializing in apparel sales on Amazon and Walmart Marketplace. Founded in 2013, the company began as a one-person Amazon apparel seller and has since grown into a powerhouse representing over 100 national brands. With headquarters in Roselle, New Jersey, Lucky 21 leverages over 25 years of retail experience in the apparel industry to help brand owners maximize their marketplace presence and bottom-line profits. The company offers a comprehensive suite of services including brand representation, account management, FBA logistics, inventory management, and AI-powered advertising. Lucky 21 operates a 50,000 square foot processing center dedicated to Fulfillment by Amazon (FBA), complete with an in-house photography studio and creative design team. Their proprietary reporting tools, data-driven repricing algorithms, and AI advertising strategies enable brands to achieve optimal pricing and market share growth. By combining deep marketplace intelligence with cutting-edge technology, Lucky 21 has established itself as a trusted partner for brands seeking to dominate the competitive e-commerce landscape.