Company facts
- Founded
- 2019
- Employees
- 98
- Headquarters
- United States
- Type
- Private
- Funding
- Series C · $121.7M · 2022
About
Magic Spoon is a direct-to-consumer cereal brand that reimagines nostalgic childhood cereals for health-conscious adults. The company offers high-protein, low-carb options that appeal to fitness enthusiasts and those seeking a low-glycemic breakfast. By combining classic flavor profiles with a modern nutritional focus, Magic Spoon differentiates itself in the competitive breakfast market. The brand fosters a community through its social media hashtag #MagicSpoonCereal and encourages customers to join its "breakfast club."