numeris

About

Numeris is a leading audience data company dedicated to revealing the unique media behaviors of Canadians in an ever-evolving cross-media landscape. Our clients face the challenge of understanding complex audience dynamics as media consumption shifts across platforms and devices. This is why we provide robust data and measurement solutions that capture a true picture of Canadians' video and audio behaviors. By employing advanced measurement technologies and methods, we help our clients navigate the fragmented media landscape with clarity and insight. As a not-for-profit Joint Industry Committee, Numeris plays a pivotal role in setting the standards for audience measurement in Canada, ensuring that our methods are compliant with privacy and data protection laws. We are committed to delivering transparent and standardized audience measurement solutions that are essential for cross-media planning and effective content optimization. Our innovative measurement approaches include engaging a national panel of Canadians, allowing us to illustrate audience behaviors with precision, thereby supporting our clients in informed decision-making to enhance their marketing strategies.