PURELEI
Purelei, founded in 2016 and headquartered in Mannheim, Germany, is a leading e-commerce jewelry brand that blends premium, waterproof designs with a data-drive
Company facts
- Founded
- 2016
- Employees
- 200
- Headquarters
- Germany
- Type
- Small Business
About
Purelei, founded in 2016 and headquartered in Mannheim, Germany, is a leading e-commerce jewelry brand that blends premium, waterproof designs with a data-driven, influencer-centric marketing strategy. The company offers a wide range of contemporary pieces engineered for durability and everyday wear, and it ships worldwide from its central logistics hub. With an Instagram following of over 822k and a TikTok audience of more than 214k, Purelei leverages social media to drive brand awareness and customer engagement. In addition to fashion, the brand is committed to environmental stewardship, supporting beach cleanups and global charities through its corporate responsibility initiatives.