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RAZR

Develops customer loyalty software and strategic marketing solutions

Discussion
data-analyticsdigital-marketingenterprise-softwarefinancial-serviceshealthcaresoftware-development

Company facts

Founded
2005
Employees
108
Headquarters
United States
CEO
Darren Nauss
Type
Private
Subsidiaries
MarketingLab, SellCheck, Larsen Design

About

RAZR is a marketing technology company headquartered in Minneapolis, MN, with an additional office in Vancouver, BC. We help businesses acquire, retain, and grow their customers through the use of technology and strategic marketing services. Our data, technology, and marketing teams are subject matter experts at the art of sustainable behavioral change. We operate a comprehensive Software-as-a-Service (SaaS) platform called Fibonacci™ that offers automation, loyalty rewards, and analytics as a single solution. Our configurable technology platform is designed to enhance customer activation, streamline operational processes, and automate marketing programs effectively for enterprise clients. The application of behavioral science plays a fundamental role in all our initiatives, including our technology development. We serve clients across diverse sectors including Healthcare, CPG, Financial services, and Technology, partnering with industry leaders like Jack Henry, Google, Best Buy, Fiserv, and Boeing Employees Credit Union. Through our human-centered design approach, we empower organizations to build engagement strategies that spark lasting behavior change and deliver measurable business results.

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