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Sago

Sago provides qualitative and quantitative market research and data.

Discussion

Company facts

Founded
1966
Employees
1,202
Headquarters
United States
CEO
Steve Schlesinger
Type
Private
Funding
Private Equity · $34.7M · 2019
Subsidiaries
Addison Research, Focus Pointe Global, 20|20 Research, Market Cube, Opinion Capital, Methodify, Telmy, AskingCanadians

About

At the heart of Sago, formerly Schlesinger Group, is a deeply ingrained culture centered on connecting human answers to pivotal business questions. With a rich legacy spanning nearly six decades, our values are the bedrock of our operations, guiding how we engage with clients, participants, and the global community. We believe that what we do and how we do it truly matters. Our mission is to deliver outstanding participant recruitment and research services for any methodology, worldwide. This is underpinned by a vision to be the global leader in cultivating relationships that connect answers to questions, powered by people, passion, and purpose. These aren't just statements; they are the principles that Sarah Berg Schlesinger, our founder, instilled in the company's early days, and they continue to shape our journey. Our team culture thrives on a commitment to relentless innovation and improving the human experience in research. We are obsessed with understanding and enhancing the 'Return on Innovation' in every Sago interaction. By merging the power of AI with human expertise, we strive to create a more efficient and engaging research process for everyone involved. We foster an environment where being passionate, a leader, curious, bold, and authentic are not just encouraged but are core to our identity. Our people are our advantage; their passion and purpose are palpable whether they are developing new ResTech solutions, working on client projects, or engaging with the wider industry. We envision a future where market research, transformed by human ingenuity and artificial intelligence, empowers businesses to make informed decisions that positively impact society, the environment, and humankind. This conviction that our work can create positive change is central to our company culture and drives our commitment to social responsibility and long-term success for both our company and the world at large.

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