shopritex
ShopriteX is the digital innovation arm of Africa’s largest retailer, the Shoprite Group, focused on transforming the retail experience through data science and
Company facts
- Founded
- 2020
- Employees
- 500
- Headquarters
- South Africa
- CEO
- Pieter Engelbrecht
- Type
- Enterprise
About
ShopriteX is the digital innovation arm of Africa’s largest retailer, the Shoprite Group, focused on transforming the retail experience through data science and cutting‑edge technology. It delivers end‑to‑end digital commerce solutions—including e‑commerce platforms, rewards and personalization engines, and digital marketing tools—designed to save customers time and money. The unit has pioneered industry‑leading initiatives such as Xtra Savings, South Africa’s fastest‑growing rewards programme, and Sixty60, a 60‑minute grocery delivery service that sets new standards for convenience. With a customer‑first culture and a team of top data scientists, technologists, and designers, ShopriteX drives a tech‑led future for the Shoprite Group by removing friction and continuously innovating retail.