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Supermetrics

Supermetrics is a leading marketing intelligence platform based in Helsinki, Finland, dedicated to making data analysis simpler, more productive, and more connected.

Discussion
adtechdata-analyticsdigital-marketingenterprise-software

Company facts

Founded
2013
Headquarters
Finland
CEO
Mikael Thuneberg

About

Supermetrics is a leading marketing intelligence platform based in Helsinki, Finland, dedicated to making data analysis simpler, more productive, and more connected. Founded in 2013 by Mikael Thuneberg, Supermetrics has rapidly grown to support over 200,000 companies across 120 countries. The company's suite of no-code data management applications empowers marketers and analysts alike to connect, manage, analyze, and activate their marketing data with ease. Since its inception, Supermetrics has been at the forefront of transforming the way marketing data is managed and utilized. It allows users to seamlessly pull data from numerous sources, including popular marketing and ad platforms like Facebook, Google, and HubSpot, into their preferred analytics tools such as Google Sheets, Excel, and Looker Studio. More than 15% of global ad spend is reported through Supermetrics, highlighting its extensive reach and impact within the marketing sector. As such, Supermetrics is not just a tool but a critical asset for businesses looking to enhance their marketing efforts and drive business growth.

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