Wasserman

About

Wasserman is a global leader in sports, music, entertainment, and culture, dedicated to serving talent, brands, and properties worldwide. Founded in 2002 by Casey Wasserman, the company has established a significant presence at the epicenter of these dynamic industries. Headquartered in Los Angeles, Wasserman's operations span across 28 countries and more than 68 cities, including key international hubs such as New York, London, Abu Dhabi, Amsterdam, Hong Kong, Madrid, Mexico City, Toronto, Paris, and Sydney. The agency is built on a foundation of providing exceptional insight, influence, and creativity to its clients, aiming to make a positive impact on the industry and its stakeholders. Wasserman offers a comprehensive suite of services tailored to the needs of its diverse clientele, which includes thousands of athletes, broadcasters, coaches, social media influencers, iconic sports and entertainment figures, musical artists, and leading brands and properties. The company's expertise encompasses talent representation, media rights negotiation, revenue generation, content distribution strategy development, and investment due diligence, including market analysis and valuations. Wasserman prides itself on its ability to support talent throughout every stage of their careers, from securing initial contracts to negotiating landmark deals and developing their brands. The firm provides in-house resources across branding, marketing, creative design, licensing, public relations, and legal affairs. Furthermore, Wasserman is committed to preparing its talent for opportunities beyond their primary careers, such as broadcasting, coaching, content production, and entrepreneurship. The company has made strategic acquisitions to enhance its capabilities, including Laundry Service for social media expertise and Riddle & Bloom for Gen Z-focused marketing. Wasserman Live, a division of the company, specializes in branding and signage, custom fabrication, live event production, and experiential operations.