Account Manager - PS Affiliates and Partner Account Management

The Account Manager role is responsible for building, maintaining, & growing relationships with clients by managing their advertising campaigns across multiple publishers/platforms (ex. search, display, social ads, O&O digital/print media etc.). The primary focus is ensuring our clients achieve & exceed their desired marketing goals through strategic campaign planning, and data analysis. As the Account Manager, you will act as the primary point of contact for client concerns and needs post-sales. Must possess strong expertise in existing & emerging business marketing solutions, coupled with the ability to collaborate with our sales partners, post sales optimizers to identify opportunities, and effectively deliver on solutions that maximize a client's ROI; are minimum expectations. In this dynamic role, a change-minded person will be crucial for effectively navigating the ever-evolving landscape of digital and traditional marketing concepts. Seamlessly, the AM will integrate with various teams and adapt to new challenges, ensuring that strategies remain agile and responsive to client needs
Position Requirements:
Closely partner with sales team(s), in owning the client relationship by: building solid rapport, demonstrating transparency, & delivering results against joint business objectives
Understand, manage, and anticipate client expectations, gain client alignment, and fully mobilize/engage partner teams against the aligned approach while maintaining a strong communicative relationship

Create a consistent open line of communication ensuring our value story & service successes are in parallel to a client's needs/goals via performance reviews (Weekly, Monthly, etc.)

Articulate media programs to devise appropriate strategies and campaign implementation plans

Work alongside our sales, and post sales optimization teams to formulate and act upon appropriate digital strategies and executions. These actions will aid in meeting and exceeding our clients' business goals.

Advise our clients on how best to leverage feasible ongoing and impending marketing strategies

Ensure a highly consistent marketing message across paid search, organic presence, display, social media, and O&O digital/print marketing channels

Daily proficiency in customer relationship management, online search, and display advertising techniques and LocaliQ proprietary technologies

Review day to day campaign performance in collaboration with post sales optimization counterparts, assess digital campaign trends, facilitate client advertising performance discussions, & identify proactively creative new advertising techniques to further our client’s digital marketing needs

Hold primary responsibility for communicating and collaborating with backend support resources including, but not limited to, various digital solutions and ad operations teams, focused on delivering and exceeding client objectives (Daily, Weekly, Monthly, As Needed

Key Skills:

Ability to quickly master business process, marketing, and technology concepts

Demonstrated expertise in customer relationship management

Mastery of key technologies and systems to review and advise on digital marketing campaigns

Advanced capabilities to effectively understand and speak toward digital advertising campaigns –Search, Display, Marketing Management Systems, traditional marketing endeavors etc.

Strong technical skills to recommend, assess, modify/adjust, & routinely improve marketing campaigns over their lifecycle

Demonstrated expertise with digital marketing publishing systems & processes

Excellent verbal & written communication skills

Demonstrate understanding of how retail/service media, sales, and operations work together to successfully drive a business

Proven track record in relationship building and account management

Works efficiently and is always looking to streamline processes & workflows

Moderate Excel and PowerPoint skills required

Key Competencies

Marketing Concepts & Digital Marketing Acumen: pay-per-click, programmatic display, social, email marketing, and tracking concepts (Analytics/GA4), Leads, etc.)

Customer Focus

Proactive Creative & Analytical Thinking

Business Process & Technology Acumen

Team Collaboration

Conflict Management

Flexible With Change Management

Proven Success in Implementing Ideas in a Fast- Paced Environment

Attentive To Detail

About You:

Bachelor's degree in general business, economics, finance, marketing, advertising, public relations, journalism, or English

2+ years hands-on experience managing online/digital advertising campaigns

Must have 3+ years of client facing service/account management experience

Google Ads & Google Analytics Certified

#LI-REMOTE#LOCALiQ #LI-LL
The annualized base salary for this role will be $45 000,00 - $55,000.00. Variable compensation is not reflected in these figures and based on the role, may be applicable. Exact compensation may vary based on skills, experience, location, and union representation, if applicable