Analyst Business Solutions
Summary
Analyst creates and manages sales platforms, inventory, and new revenue-generating assets for MSG’s sports teams, collaborating with stakeholders to develop pricing, proposals, and marketing materials.
Madison Square Garden Entertainment Corp. (MSG Entertainment) is a leader in live entertainment, delivering unforgettable experiences while forging deep connections with diverse and passionate audiences. The Company’s portfolio includes a collection of world-renowned venues – New York’s Madison Square Garden, Infosys Theater at Madison Square Garden, Radio City Music Hall, and Beacon Theatre; and The Chicago Theatre – that showcase a broad array of sporting events, concerts, family shows, and special events for millions of guests annually. In addition, the Company features the original production, the Christmas Spectacular Starring the Radio City Rockettes, which has been a holiday tradition for more than 90 years. More information is available at www.msgentertainment.com.
Who are we hiring?
The Analyst, Business Solutions will support in the creation and management of platforms, inventory, and new asset ideation across the MSG Sports properties, including New York Knicks, New York Rangers and Westchester Knicks. This position will also support sales strategy/platform development across the team(s) digital channels/products.
The Analyst, Business Solutions will work closely with the Director & Manager - Business Solutions, VP - Marketing Partnership Sales and Team Property Leads to define the strategic sales plan around each of the teams. This role will collaborate with internal and external stakeholders to support the creation of Team platforms for prospective partners (new business) and current partners (upsells and renewals) through: ongoing communications with league (NHL/NBA/G-League) contacts, team relationships, MSG Network relationships, research (identify industry leaders, best practices, emerging technologies), platform development (idea generation, team marketing collaboration and proposal construction), rate card creation (pricing/P&L development), internal vetting (Division approvals), creative presentations (write sales deck outlines, collaborate with design team to bring vision to life) and inventory management. Efforts will be focused on all team inventory and strategies designed to maximize revenue streams for individual properties and the organization globally.
What will you do?
- Support relationships with key stakeholders across the MSG Sports marketing team to ensure Business Solutions is aware of all Team initiatives
- Develop and maintain deep knowledge of all Team properties and assets/rights
- Contribute to Team platform development and creation of all sales materials related to Team Properties, taking a lead role in cataloging materials for future use.
- Capture and document key meeting discussions, decisions, and action items to ensure accurate and timely records throughout the partnership development process from brainstorm through account management transition.
- Liaise with sales and account management to understand partner/prospect needs/objectives to provide accurate summaries in order to create new/customized integrated and compelling Team platforms
- Develop and maintain strong relationships with internal/external stakeholders and key league (NHL/NBA) contacts and industry relationships
- Fully understand MSG Networks platforms, potential cross platform opportunities and develop working relationship with MSG Network stakeholders
- Proactively identify new assets and build creative turnkey platforms to generate new revenue opportunities
- Consistent management and contributions to rate card, pricing and P&L development via strong organizational skills and reporting
- Together with Sales Coordinators, manage sales materials from upfronts and evergreens to full decks and compressed 1-pagers
- Help manage available inventory, track sold inventory, deadlines, property assets, designations and promotional rights
- Collaborate with account management to develop case studies across properties and industries
- Participate in sales presentations, as needed.
- Provide exceptional experiences for our guests, partners, and team members, including by adhering to our appearance and presentation guidelines while on-site.
What do you need to succeed?
- Education: BA/BS Degree required
- Bachelor’s degree in related field
- 1-3 years’ experience in strategic marketing/partnership sales roles; a strong candidate for the role should have knowledge of the marketing and advertising industries with a particular focus on the sports and entertainment industry
- Passion for the sports and entertainment space, maintaining knowledge of sports/entertainment trends
- Demonstrated exceptional project management skills to drive the process with the ability to create partnerships (vet and price, develop P&L and execute platforms); create sales material outlines, and develop strategy
- This position requires a strategic thinker with strong writing, organizational, analytical and presentation skills, with the ability to simultaneously understand Divisional and Client objectives
- Demonstrated experience and success working with a broad cross section of functional teams. Operates with a high level of professionalism across all settings.
- Strong work ethic with ability to function independently while managing upwards to keep supervisor informed
- Proven ability to excel while multitasking in fast paced environment
- Excellent time management with ability to plan, organize and prioritize work to deliver exceptional work while hitting deadlines
- Ability and skill-set to communicate directly with NHL and NBA league contacts
- Strong creative and innovative mindset with analytical skills
- Highly detail-oriented and solutions-focused approach
#LI-Onsite
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We value diversity and are looking for extraordinary employees of all backgrounds! MSG is an Equal Opportunity Employer and provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, gender identity or expression, sexual and reproductive health choices, national origin, citizenship, age, genetic information, disability, or veteran status. MSG complies with all applicable federal, state, and local laws governing nondiscrimination, including considering requests for reasonable accommodations as required.