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Area Sales manager

Strategic Sales Planning & Execution

  • Contribute to the formulation and execution of the company’s sales strategies, including pricing, product positioning, and sales objectives.
  • Develop actionable sales plans in line with corporate goals, translating high-level strategies into regional execution models.
  • Monitor sales forecasts, performance metrics, and market penetration to ensure target achievement and sustainable growth.


Market Intelligence & Business Development

  • Conduct in-depth market assessments to identify emerging opportunities, competitive threats, and customer trends.
  • Establish and maintain a comprehensive market intelligence database covering competitors’ pricing, marketing tactics, and distribution patterns.
  • Provide structured feedback to the marketing and promotion departments on product performance and customer insights.
  • Propose strategic initiatives for expanding market share and enhancing brand presence in under penetrated regions.


Sales Operations & Team Leadership

  • Design and manage an efficient sales structure across branches, ensuring optimal allocation of territories and responsibilities.
  • Lead, mentor, and develop Branch managers and their teams to achieve performance excellence.
  • Oversee staff performance evaluations, identify development needs, and support continuous professional growth.
  • Ensure full alignment of branch inventory levels with ERP data and internal controls.
  • Supervise the implementation of Push List strategies across regions and enforce adherence.


Cross-Functional Collaboration

  • Act as a liaison between Sales and other departments (HR, Marketing, Procurement, Finance, Inventory) to ensure unified execution of commercial plans.
  • Facilitate smooth coordination on product availability, promotional campaigns, pricing policies, and customer service excellence.
  • Align regional operations with broader company initiatives to achieve strategic coherence.


Sales Governance, Monitoring & Compliance

  • Define and manage sales territories, set quotas, and regularly assess branch performance against KPIs.
  • Analyze operational reports to identify deviations, recommend corrective actions, and track improvement over time.
  • Ensure branches operate in full compliance with Techno pharm’s policies, internal SOPs, and regulatory requirements.
  • Submit accurate and timely daily, weekly, and monthly reports to senior leadership on sales performance and key developments.


Reporting & Performance Accountability

  • Prepare comprehensive sales reports highlighting achievements, challenges, and actionable insights.
  • Monitor profitability levels across branches and ensure adherence to Techno pharm’s profit margin benchmarks.
  • Escalate operational bottlenecks and propose strategic solutions to enhance branch performance.
  • Execute additional responsibilities as delegated by executive leadership or direct supervisors.


Requirements

  • Bachelor’s degree in Pharmacy, Business Administration, or a related discipline (MBA preferred)
  • 7–10 years of progressive experience in pharmaceutical sales, with a minimum of 3 years in a regional or area management role
  • Strong commercial acumen and deep understanding of pharmaceutical market dynamics
  • Demonstrated success in leading high-performance sales teams and delivering on revenue targets
  • Proficiency in ERP systems and sales analytics tools


Benefits

1. Competitive Salary

  • Attractive monthly salary based on experience
  • Annual salary review based on performance

? 2. Performance Bonuses

  • Monthly / quarterly bonus based on:
    • Sales targets achievement
    • Branch performance
    • KPIs (growth, shrinkage, operations quality)

? 3. Transportation Allowance

  • Company car or transportation allowance
  • Fuel allowance for branch visits

4. Medical Insurance

  • Comprehensive medical coverage
  • Option to include family members

? 5. Employee Discounts

  • Special discounts on pharmacy products
  • Offers on cosmetics & healthcare items

?️6. Paid Time Off

  • Annual leave
  • Sick leave
  • Official holidays

Additional Perks (Optional but Attractive)

  • Profit sharing (for senior level)
  • KPI-based annual bonus
  • Laptop provided
  • Flexible working hours (depending on operations)


See also

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