Area Sales Manager
PHUSION PROJECTS: Established in 2005, Phusion Projects is a global alcoholic beverage company with presence in over 40 countries, employing 250+ worldwide. Phusion Projects houses a portfolio of brands, including but not limited to, Four Loko, Four Loko PREGAME, Overtime, Basic Vodka, Basico Tequila, and Earthquake.
CULTURE: Innovation and disruption are in the DNA at Phusion. We understand drinkers as category agnostic and we pursue flavor, brand, and functional benefits above all else. We’re always looking to push boundaries within our current product portfolio and partnerships, and that mindset flows through our company culture.
SUMMARY: The Area Sales Manager (ASM) is responsible for managing our wholesaler network and all marketplace activities. To be successful in this role, you must have a strong understanding of wholesaler management, wholesaler processes and field sales, including analytical problem-solving ability, presentation skills and exceptional planning and budgeting skills. You must also possess working knowledge of distribution network, consumer purchasing dynamics, syndicated data systems and strong interpersonal skills.
DUTIES AND RESPONSIBILITIES:
- Work closely with wholesaler(s) to execute all programs.
- Monitor and affect inventory levels to ensure proper days-on-hand and zero out of stocks.
- Monitor and affect retail distribution, including effective placements and buying accounts.
- Monitor and affect volume goals.
- Manage invoicing and expenses within assigned budget, maximizing gross profits.
- Monitor and document wholesale/retail pricing to ensure pricing targets are achieved.
- Secure and execute effective wholesaler incentives to ensure “share of mind”.
- Work at retail executing monthly objectives, directly and with wholesaler representatives.
- Manage reporting and communicate regular updates to Sales Management.
- Continuously recognize and execute against new areas of growth and opportunity.