Business Development Associate

The candidate will have responsibilities across the following functions:

Outbound and Strategic Prospecting:

• Conduct outreach through email, LinkedIn, and calls to existing and past clients.
• Execute personalised campaigns focused on account revival and expansion.
• Maintain regular client engagement and follow-ups.

Pipeline Management:

• Build and manage a redeployment and account growth pipeline.
• Track and monitor key metrics including: Utilisation rate, Redeployment rate, Revenue retention, and Account revival.

Churn Management and Redeployment:

• Identify at-risk accounts and proactively engage clients to reduce churn.
• Drive the redeployment of developers into new projects and roles within existing client accounts.
• Re-engage inactive or churned clients to revive business opportunities.
• Improve resource utilisation and minimise bench time.

Client Engagement and Account Expansion:

• Build strong relationships with stakeholders and hiring managers.
• Identify new hiring requirements and expansion opportunities within client accounts.
• Map organisations to uncover cross-functional business opportunities.
• Support account reactivation and upsell initiatives.

Collaboration and Coordination:

• Work closely with Account Executives, recruiters, and delivery teams.
• Ensure smooth transitions during redeployment activities.
• Share market insights and customer feedback with internal stakeholders.

Performance and Optimisation:

• Achieve targets related to redeployment, retention, and account growth.
• Continuously optimise outreach messaging and engagement strategies.
• Maintain accurate CRM updates and reporting.

Requirements:

• 3-6 years of experience in SDR, BDR, Business Development, Account Management, or IT Staffing / Recruitment Consulting roles.
• Strong understanding of client lifecycle management, resource utilisation, churn management, and redeployment processes.
• Prior experience working with North American clients is preferred, while familiarity with bench management is an added advantage.
• Proven ability to manage account growth, revenue retention, redeployment, and client engagement initiatives.
• Strong stakeholder management, relationship-building, and communication skills.
• Hands-on experience with tools such as Apollo.io, Clay, Instantly, Lemlist, HubSpot, and Salesforce.
• Highly analytical, data-driven, and outcome-focused mindset with the ability to track and optimise business metrics.
• Ability to work independently, manage multiple accounts, and achieve revenue-focused targets.
• Flexible to work in alignment with US / North America time zones.