BUSINESS DEVELOPMENT EXECUTIVE
Fresh Meat & F&B Industry
1. New BusinessDevelopment – Identify and develop new business opportunities with restaurants,hotels, cafés, caterers, wholesalers, supermarkets, and other F&Bbusinesses.
2. Lead Generation – Generate newcustomer leads through cold calling, customer visits, networking, referrals,exhibitions, digital platforms, and industry contacts.
3. Customer Acquisition – Approachpotential customers, understand their requirements, present products, andconvert qualified prospects into active customers.
4. Market Research – Research markettrends, customer demand, new business segments, competitor activities, andpotential growth opportunities.
5. Customer Visits – Conduct regularsales visits, product presentations, meetings, and business discussions withprospective and existing customers.
6. Product Presentation – Present freshmeat, chilled, frozen, seafood, and other F&B products according tocustomer requirements.
7. Quotation &Proposal Preparation – Prepare quotations, proposals, product offers, and commercialpresentations in coordination with management.
8. Negotiation Support – Discuss pricing,quantities, specifications, delivery requirements, payment terms, and othercommercial matters within company-approved limits.
9. CustomerRelationship Management – Build and maintain strong long-term relationshipswith customers and key decision-makers.
10. Key Account Development – Identifyopportunities to increase business with existing customers through additionalproducts, increased volumes, and new requirements.
11. Sales Target Achievement – Work towardassigned sales, revenue, new-customer, and business-development targets.
12. Product & Market Expansion – Identifyopportunities to introduce existing products into new customer segments andmarkets.
13. Customer Requirement Analysis – Understandcustomer requirements relating to meat cuts, grades, origin, packaging,quantity, quality, pricing, and delivery schedules.
14. Coordination with Internal Teams – Coordinate withsales, purchasing, QA, warehouse, logistics, and finance teams to fulfilcustomer requirements.
15. Customer Feedback & Complaint Follow-Up – Collect customerfeedback and coordinate with the relevant departments to resolve product orservice issues.
16. Competitor Monitoring – Monitor competitor products,pricing, promotions, service offerings, and market activities and reportrelevant information to management.
17. Sales Pipeline Management – Maintain anupdated record of prospects, leads, customer visits, quotations, negotiations,follow-ups, and expected business.
18. Business Development Reporting – Prepare weeklyand monthly reports covering new leads, customer visits, quotations, newaccounts, sales opportunities, and business results.
19. Management Support & Growth Planning – Providemanagement with market intelligence, customer feedback, potential businessopportunities, and suggestions for expanding the company's customer base andrevenue.