Community Liaison - Home Health & Hospice

About the Role:
At Sierra, we’re more than a healthcare provider — we’re a trusted presence in the lives of southern New Mexico families. As our Community Liaison, you’ll help connect patients, families, and referral partners with compassionate home health and hospice care. This is a highly autonomous role rooted in relationships, strategy, and purpose.

Key Responsibilities:

• Promote awareness and utilization of home health and hospice services across Las Cruces and surrounding communities
  
• Build and sustain referral partnerships with providers, SNFs, clinics, and local agencies
  
• Educate patients, families, and professionals on Medicare hospice benefits and eligibility
  
• Coordinate the referral process and ensure timely follow-up
  
• Assist in developing territory-specific marketing strategies to meet admission goals
  
• Represent Sierra’s mission and values at health fairs, community events, and in-service programs
  
• Analyze referral trends and recommend improvements for outreach effectiveness
  
• Collaborate closely with clinical teams to ensure smooth handoffs and seamless care