Digital Marketing Analyst - SEO / SEM/ PPC Expert

Imagine a Career where your creative inspiration can fuel BIG innovation!

DigiGrapes is seeking talented Digital Marketing Analysts with expertise in Online Marketing tools & technologies.

Essential duties and responsibilities:

• Tracking, reporting and analyzing paid search engine and social media campaigns

• Search Engine Marketing (cost per click/cpc), Display Media, Social Networks and leveraging Analytics.

• Responsible for the management of the clients CPC campaigns. (Adwords, Bing, 2nd tier engines, vertical portals or channels, etc.)

• Keyword research, developing ad copy, engine selection & budget allocation, landing page selection, CPC and bid management & overall account strategy.

• Report internally to the digital marketing head on performance, results and campaign challenges, along with new ideas

• Create associated keyword expansion roadmap, working with content team to develop relevant ads.

• Managing SEM budgets and Daily/Weekly/Monthly Activities.

• Develop, implement and maintain paid search strategies and recommendations.

• Deploying SEM best practices across accounts, campaigns, and devices

• Work towards improving the SEO of the website by working on the

We are looking for Graduates with Postgraduate diploma in Marketing with 0-2 yrs experience in Search engine marketing and/or Search engine optimization

• Experience managing paid search programs for well-established Media Agencies / Online or Dotcom companies.
• Ability to analyze data through web analytics and expert knowledge on Google Analytics and Google Adwords..
• Working knowledge of HTML.
• Excellent verbal/written communication skills.
• "Best Practices" knowledge of Search Engine Marketing tactics and guidelines preferred.
• Attention to detail and ability to multi-task successfully a must.
  
• Analytical thinker -- able to come up with solutions -- Problem solver.

All your information will be kept confidential according to EEO guidelines.