Digital Marketing Specialist- Holding

•Plan and execute integrated digital marketing campaigns across social media, search engines, email, and display channels •Manage and optimize paid advertising campaigns using platforms such as Google Ads and Meta Business Suite •Schedule, monitor, and analyze social media performance using Hootsuite and Sprout Social •Track, measure, and report campaign KPIs including CTR, CPC, CPA, ROI, and conversion rates •Conduct A/B testing to optimize ad creatives, targeting, and messaging •Generate detailed performance reports and dashboards to communicate campaign effectiveness to stakeholders •Collaborate with content, design, and sales teams to align marketing strategies •Manage marketing budgets and ensure cost-effective campaign execution •Stay updated with digital marketing trends, tools, and best practices

•Bachelor’s degree in Marketing, Business, or related field •6+ years of experience in digital marketing or campaign management •Proven track record of managing successful campaigns with measurable outcomes •Hands-on experience with marketing tools including Google Ads, Meta Business Suite, Hootsuite, and Sprout Social •Strong analytical skills with experience in data-driven decision-making