Digital Marketing - Virendra Swarup College
NewBe an early applicantAbout Us
We are a Zoho One Premium Partner, specializing in
implementing Zoho CRM, Zoho People, Zoho Books, Zoho Projects, Zoho
Creator, and the entire Zoho ecosystem for businesses across India.
Our digital presence and online branding play a crucial role in client
acquisition, product awareness, and service promotions.
We are looking for a highly motivated Digital Marketing
Executive to join our team and support our marketing initiatives.
Key Responsibilities
1. Social Media Management
Create, schedule, and publish posts across LinkedIn, Instagram, Facebook, and YouTube.
Monitor social media engagement and respond to audience queries.
Research competitors and trends to improve content strategy.
2. Content Creation
Write clear and engaging content for:
Social media posts
Blogs
Email campaigns
Website updates
Assist in creating marketing creatives using Canva or similar tools.
3. SEO & Website Optimization
Basic SEO tasks: keyword research, on-page optimization, title/meta updates.
Support in improving website ranking and generating organic traffic.
4. Email & Campaign Marketing
Assist in running email marketing campaigns using Zoho Campaigns/Zoho Marketing Automation.
Manage mailing lists and track performance metrics.
5. Lead Generation Support
Work on basic digital lead-generation activities.
Utilize digital channels for promoting Zoho product services and training.
6. Analytics & Reporting
Track campaign performance using Zoho Marketing Tools, Google Analytics, and social media insights dashboards.
Prepare weekly and monthly performance reports.
Requirements
Strong written and verbal communication skills.
Basic understanding of Digital Marketing concepts (SEO, social media, content writing).
Familiarity with tools like Canva, Google Analytics, and social media platforms.
Willingness to learn Zoho Marketing tools (Zoho Social, Zoho Campaigns, Zoho Marketing Automation).
Creativity and ability to work in a fast-paced IT/Software environment.