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Southern Management Companies, LLC.

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Director of Business Development, Resident Relations and Communications

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Description

WHAT WE ARE LOOKING FOR:
We are seeking a strategic, results-driven leader with expertise in property management, leasing, resident relations, and business development. This role is responsible for leading the Business Development, Resident Relations & Communications Department, which supports the residential portfolio by providing guidance, resources, and solutions related to leasing performance, resident service concerns, resident engagement, and retention initiatives. The ideal candidate will have a proven ability to drive revenue growth, enhance resident satisfaction, develop high-performing teams, and implement innovative strategies that support operational excellence. Strong leadership, analytical, communication, and relationship-building skills are essential, along with the ability to leverage market insights and performance data to achieve business objectives and deliver exceptional resident experiences.

WHAT WE EXPECT FROM YOU:
  • Supervise and assign Resident Relations Specialists and Business Development Specialists to provide additional leasing and resident service support to communities
  • Identify and address community revenue issues
  • Develop and implement processes to analyze community leasing and resident service efforts
  • Conduct ongoing review of industry software and evaluate effectiveness compared to cost
  • Monitor software usage and identify training needs
  • Pull and analyze reports to identify opportunities to maximize revenue and/or reduce expenses
  • Work with Vice Presidents to implement strategies to achieve department objectives
  • Partner with Senior Leadership, Property Managers, Directors, and various Corporate Teams to implement creative resident relations strategies and solutions that adhere to budgeted guidelines
  • Assist communities with developing programs/events to increase resident engagement and renewals
  • Monitor market trends, forecasts, job growth and other economic conditions
  • Assist and advise communities with increasing both street rents and monthly holdovers
  • Assist with interviewing, hiring and training leasing and resident services team members
  • Manage the results of the Resident Satisfaction Assessment Program
  • Manage and adjust the Southern Management Corporate Partners Plan
  • Conduct cost and benefit analysis of business development projects
  • Present business development, resident relations and communication services updates to Senior Leadership, Directors, Property Managers, and community teams during meetings
  • Create and manage department budget
  • Evaluate cost benefit analysis of business development projects
  • Perform other duties as assigned by Manager and/or Supervisor
  • Stay abreast of industry trends
  • Contribute to team/company engagement efforts
  • Proficient with MS office
JOB KNOWLEDGE & SKILLS:
  • Excellent real estate/property management marketing, leasing and customer service skills
  • Ability to analyze financial, leasing and marketing data and recommend plan of action
  • Excellent facilitation and negotiation skills
  • Ability to handle multiple tasks accurately, effectively and efficiently
  • Excellent interpersonal, results-oriented communication, and business presentation skills
  • Strong leadership skills
  • Sound knowledge of state, federal, local law and guidelines applicable to community operation
  • Advanced organizational skills
  • Strong verbal, written, analytical and persuasive skills
  • Ability to interact effectively with all team members and Senior Leaders
  • Ability to communicate effectively and strategically with external organizations
  • Excellent real estate/property management marketing, leasing and customer service skills
  • Ability to analyze financial, leasing and marketing data and recommend plan of action

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