Early Talent - 2027 - Marketing - Marketing Internship
Role Specific Information
Job Description
About the Role
As a Marketing Intern, you will work to understand company product and service priorities, Kohl’s customers' mindset and top priorities. You will develop and execute strategies to communicate the value of relevant Kohl’s products and services to the right customers as efficiently and profitably as possible.
What You’ll Do
Assist in the development of Kohl's Brand storytelling and promotional experiences for Kohl’s customers
Work collaboratively with creative partners to bring Kohl's brands to life
Build a strategy to be impactful for customers and execute media, creative and promotional strategies to align with that strategy
Addendum
Copywriting Intern:
Leverage storytelling and story creation
Translate strategy into creative solutions
Adhere to standard copy practices and Kohl’s brand voice guidelines
Work closely with art directors, designers, strategy and merchant partners to develop compelling content
Attend relevant meetings and present project work at creative reviews with marketing leaders
Edit copy to reflect changes from requests and reviews
Remain up to date on the status of each project and ensure milestones and deadlines are met
Design Intern:
Execute overarching design (look and feel) in conjunction with copy
Solve creative challenges and build creative that delivers on business objectives and strategies
Implement projects within established creative vision
Collaborate with Marketing partners on all projects as necessary to develop creative solutions
Capture customer needs across all channels and aspects of creative design
Review all stages of the project with the Art Director/Manager
Prepare creative presentation materials
Collaborate with Project Management to keep the project on schedule and assist with timeline development
Maintain job notes on critical design details
Visual Presentation Design Intern:
Design and develop highly creative fixture and visual solutions for Kohl’s stores and/or Kohl’s Corporate
Art Production Intern:
Deliver consistent and cost-effective creative solutions to produce omnichannel marketing initiatives through photography and video
Marketing Strategy Intern:
Interpret and synthesize data and insights to contribute to projects that drive traffic to Kohl’s stores and website
Develop and recommend data-driven strategies to marketing decision-makers
Activate new marketing tactics and/or processes
Contribute to the creation and execution of cross-channel brand, digital and event marketing plan
Marketing Analytics Intern
Synthesize large quantities of data
Measure the effectiveness of tactics in the market
Provide reports and insights to leadership that guide marketing decision-makers
What Skills You Have
Preferred
Brand & Creative Marketing Intern
Ability to balance creative ideation with strategic thinking
Passion for creating unique experiences for customers through visuals and storytelling
Innovative thinker and problem solver
Strong collaboration skills
Results-oriented
Addendum
Copywriting Intern:
Demonstrated copywriting ability
Majoring in English, Journalism, Communications or a related subject
Superior grasp of grammar and style
Strong ideation and communication skills
Self-starter
Design Intern:
Graphic Design Major or equivalent
Strong understanding of layouts, typography, composition, color and other graphic design fundamentals
MAC proficiency in Adobe InDesign, Adobe Photoshop, Adobe XD, Adobe Illustrator and Adobe Acrobat
Demonstrated ability to present creative ideas in a professional manner
Good organization, time management and multitasking capabilities
Effective verbal and written communication skills
Visual Presentation Design Intern:
Major in Visual Merchandising, Marketing, Architecture, Merchandising or other applicable fields
Experience in Sketch-up, Inventor and Adobe Creative Suite
Art Production Intern:
Major in Communications, Journalism, Theater, Marketing Management, Event Planning, Broadcast, Project Management, Public Relations or other applicable fields
Marketing Strategy Intern:
Strong written and verbal communication skills
Analytical and strategic thinker
Strong collaboration skills
Results-oriented
Ability to manage complex initiatives
Forward-thinking and creative problem solver
Marketing Analytics Intern:
Ability to synthesize complex data so it's easy to understand
Analytical and strategic thinker
Proactive problem solver
Strong collaboration skills
Results-oriented
Excellent verbal and written communication, analytical and problem-solving, time management and creative thinking skills
Addendum
Marketing Analytics Intern - MBA:
Master’s Degree or PhD in the hard sciences, computer science, engineering or other applicable field
Essential Functions
The requirements listed below are representative of functions you will be required to perform, however you may be required to perform additional functions. Kohl’s may revise this job description at any time. To perform this job successfully, you must be able to perform each essential function satisfactorily. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions, absent undue hardship.
Ability to perform the accountabilities listed in the “What You’ll Do” Section
Ability to comply with dress code requirements
Basic math and reading skills, legible handwriting, and basic computer operation
Ability to maintain prompt and regular attendance and meet scheduling requirements as set by the company
Ability to learn and comply with all company policies, procedures, standards and guidelines
Ability to receive, understand and proactively respond to direction from leadership and other company personnel
Ability to work as part of a team and interact effectively and appropriately with others
Ability to maintain composure and work in a fast paced environment while accomplishing multiple tasks within established timeframes
Ability to satisfactorily complete company training programs
Ability to use a personal computer for tasks such as communicating, preparing reports, etc.
Ability to plan, prioritize and monitor activities across business units
Ability to complete or oversee the completion of assigned projects in a timely manner