General Manager

As a General Manager (GM) at Landscape Workshop, you own the performance, culture, and growth of your branch. You’ll set the tone for safety, excellence, and customer service while building and leading a team that delivers consistent, high-quality results. With robust support from our corporate team—back-office services, recruiting, training, equipment, marketing, and more - you’ll have the tools to succeed, but the branch’s performance is ultimately yours to lead.

Our customers expect the same Landscape Workshop experience - “Quality Service, Dedicated Professionals, Proactive Management” from every branch. As GM, you ensure that promise is kept.

Key Responsibilities

• Leadership & Culture
• • Build and sustain a performance-driven, safety-first culture.
  • Model and reinforce our values with all team members, ensuring consistent communication of policies, expectations, and company goals.
• Operational Excellence
• • Oversee production schedules, resource planning, and quality control across multiple projects.
  • Maintain labor efficiency and optimize workflows for maximum productivity.
• Financial & Sales Performance
• • Achieve or exceed budgeted financial goals by managing expenses, labor, and revenue growth.
  • Partner with your Business Development Manager to drive new sales opportunities and revenue streams.
  • Understand and leverage financial statements to make informed decisions.
• Customer Satisfaction & Retention
• • Ensure delivery of exceptional service to achieve 90%+ customer retention.
  • Oversee site visits, proactive communication, and adherence to company quality standards and 13-Point Plans.
• Team Development
• • Recruit, train, and mentor Account Managers, Field Managers, and crews.
  • Identify high-potential team members for advancement and actively develop their careers.
  • Conduct regular performance reviews and provide actionable feedback.
• Continuous Recruitment
• • Maintain an active recruiting pipeline to meet current and future staffing needs.

Qualifications

• Experience: Minimum of 3 years managing teams in a production or service environment, including hiring, training, and performance evaluation.
• Sales & Service: Proven success managing customer relationships and driving revenue.
• Technical Skills: Ability to complete takeoffs and estimate maintenance work; comfortable managing multiple projects simultaneously.
• Financial Acumen: Experience interpreting financial statements and using metrics to guide decisions.
• Education: Two- or four-year degree in horticulture, landscape management, or related field preferred (industry experience/certifications may substitute).
• Communication: Strong written and verbal communication skills in English.
• Leadership Mindset: Commitment to developing people both professionally and personally.

Why Landscape Workshop?
We invest in our leaders by providing comprehensive support: recruiting, HR, financial systems, equipment, marketing, insurance, real estate assistance, and executive coaching. You’ll have the freedom to run your branch like an entrepreneur with the backing of a strong, growing company.