GRAPHIC DESIGNER
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Summary
A graphic designer in Chennai who creates social media posts, videos, logos, illustrations, layouts, photos, and UI designs using design software. Day to day involves studying briefs, drafting concepts, collaborating with copywriters and the creative director, and refining designs based on internal and client feedback.
ROLE DEFINITION
The entire process of defining requirements, visualizing and creating graphics including illustrations, logos, layouts, photos and videos.
RESPONSIBILITY DELIVERABLES
- SOCIAL MEDIA POSTS & VIDEOS
- OTHER DESIGN CREATIVES
- LEARNING AND FOLLOWING THE TRENDS
TASKS &ACTIVITIES
1.SOCIAL MEDIA POSTS & VIDEOS
- Study design briefs and determine requirements
- Plans concepts by studying information and materials.
- Conceptualize visuals based on requirements
- Prepare rough drafts and present ideas
- Use the appropriate colors and layouts for each graphic.
- Work with copywriters and the creative director to produce the final design.
- Ensure final graphics and layouts are visually appealing and on-brand.
- Send completed designs for proofreading to creative writer
- Amend designs after feedback
2. OTHER DESIGN CREATIVES
- Follow the design process ( 1 - 8) of "social media posts and videos "
- After getting approval from the internal team, send the same across to the client for approval
- Amend designs if there is any feedback
- Develop illustrations, logos, Videos, U/I and other designs using software,
3. LEARNING AND FOLLOWING THE TRENDS
- Maintain technical knowledge by attending design workshops; reviewing professional publications; and participating in professional societies.
- Contributes to team effort by accomplishing related results as needed.
MEASUREMENT METRICS
- No. of creative posts & Videos made
- No. of ideas presented
- Client satisfaction
- On-time processes and delivery