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AFFORIS HEALTH TECHNOLOGIES

Growth and Marketing Intern

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Description


About PlatinumRx
PlatinumRx is an app-based e-pharmacy that helps customers order medicines and healthcare products with fast, reliable delivery. We are a fast-growing, VC-backed company building a data-led way of running the business.
About the role
You will join the Growth and Retention team in Bengaluru. This is a hands-on role, not an observer role. You will work closely with the team to run retention campaigns across Push, SMS, RCS and WhatsApp, and grow into content strategy and data-driven decision making.
What you will do
  • Run day-to-day (BAU) retention campaigns across Push, SMS, RCS and WhatsApp, as per the content calendar.
  • Write and test creative copy to improve open rates and click-through rates.
  • Track daily revenue from retention campaigns and flag any deviations.
  • Work with the team to take data-backed decisions on content, send timing and audience segments.
  • Coordinate with the design and content teams to get creative assets ready on time.
  • Maintain campaign trackers and keep documentation up to date.
What we are looking for
  • Pursuing or recently completed a graduation, preferably in Marketing, Business or a related field.
  • Strong written English, and comfortable writing consumer-facing content.
  • Working knowledge of Excel or Google Sheets for daily reporting.
  • Genuine interest in growth marketing, CRM or e-commerce.
  • Proactive and detail-oriented, able to work independently once onboarded.
What you will gain
  • Real ownership of live CRM campaigns from day one.
  • Hands-on exposure to engagement tools such as CleverTap, Vilpower and more.
  • Direct mentorship from the Growth and Retention team, with a clear path to grow into content and strategy.

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