GTM Engineer (Lead Gen & Data Automation Builder)
Description
GTM Engineer (Lead Gen & Data Automation Builder)
Remote | Full-time | Global | English fluent
About ATLAS ANALYTICS
ATLAS ANALYTICS helps B2B tech companies grow faster and smarter with intelligent outbound, high-impact lead generation, and scalable pipeline systems. Clients rely on us as their embedded growth partner—while they close deals, we keep the engine running.
We move fast, tell the truth, and keep things simple. Playbooks > chaos. Outcomes > activity.
The Role
This is a high-ownership builder seat in Operations: you own the data and automation layer that powers our outbound engine. You'll design, implement, and maintain scalable workflows that turn ICP briefs into clean, enriched, ready-to-activate prospect data — with precision, high quality, and zero drag. When issues arise, you isolate root causes, deploy fixes with guardrails, and document everything so systems run reliably without constant oversight. Report to the Head of Operations; collaborate daily with Growth and CSM to ship repeatable, measurable pipelines.
What You’ll Do
- Design & implement GTM automations — end-to-end workflows (brief > source > verify > enrich > handoff) with clear ownership.
- Translate ICP/data briefs from Growth/CSM into precise, enriched datasets — methodologies, queries, exclusions, QA steps.
- Document & enforce standards — sourcing, enrichment, tool usage (Airtable, SalesOS, n8n/Make, AI).
- Ensure data accuracy, system uptime, and process reliability across tools/teams.
- Spot inefficiencies/bottlenecks early — propose and deploy scalable fixes.
- Serve as escalation point — leadership gets only strategic issues.
- Continuously improve — run experiments, compare results, deprecate complexity.
30/60/90 Outcomes
Day 30 – Audit current workflows; fix 2–3 immediate bottlenecks; document one core playbook.
Day 60 – Pipelines stable with health checks/alerts; bounces reduced; predictable turnarounds for Growth/CSM.
Day 90 – Workflows templatized; manual work down; escalations to Head of Ops near zero; measurable throughput/quality gains.
You Are
- Lead-gen data nerd — enjoy turning messy inputs into clean, scalable outputs.
- Natural debugger — read logs, isolate variables, fix root causes (not symptoms).
- Systematic — document, templatize, add guardrails so others can run your systems.
- Business‑aware — spot edge cases, understand GTM context, communicate trade‑offs clearly.
- Tools‑native — Clay (Tables/AI/Enrichment), Airtable, Apollo, Make/Zapier, Smartlead/Instantly, Google Sheets/Apps Script, APIs/webhooks, Slack/SalesOS.
- Bonus: light Python/Node; enrichment waterfalls/dedupe; LLM prompting.
- Fluent English (B2+); reliable CET overlap.
What Success Looks Like
- Workflows run predictably/efficiently across clients — no daily firefighting.
- Prospect data high-quality/compliant — bounces low, throughput high.
- Systems form a scalable ''factory'' — tested, documented, ready for improvement.
- Leadership focuses on strategy — not ops drag.
Why ATLAS
- High-ownership builder role — own the automation layer with direct impact on speed/quality.
- Proven stack — existing tools/playbooks + strong team to scale fast.
- Builder culture — speed, integrity, simplicity; no bureaucracy.
- Remote freedom — performance > hours; CET overlap preferred.
- Growth path — outcomes-tied; Senior GTM Engineer > GTM Lead > Ops 2IC potential; coaching + ATLAS Academy.
Compensation & Setup
Competitive base + monthly performance bonus tied to key outputs (workflow stability, bounce reduction, throughput gains — details during process). Remote setup stipend, paid learning resources, ATLAS Academy access.