Head - Brand Marketing - Education

Head - Marketing and Brand

Hiring for the K-12 arm of an established education Technology firm.

Responsibilities:

- Brand Strategy and Positioning: Build the brand narrative for the K-12 school market from scratch.

- New-Age Digital Marketing, AI, and Lead Generation: Own full digital marketing presence including SEO, SEM, social media, and AI-powered nurture journeys.

- PR, Events, and Community: Build PR strategy and manage school open days and community engagement.

- Agency and Team Management: Manage all marketing agency relationships and lead the Design Associate.

WHO YOU ARE

- 8 to 12 years of experience in brand building, marketing, or growth.

- Strong track record of launching or repositioning a premium brand to a high-net-worth audience.

- Equally strong at brand strategy and performance marketing.

- Fluent in AI-powered marketing tools and data-driven decision making.

- Comfortable in a startup environment with significant execution work.