Head of APJ Field Marketing
Posted
You will lead Field Marketing Managers and develop regional marketing strategies for enterprise and strategic teams. You will create theater growth plans, partner with sales leadership, track lead flow and conversion metrics, build reporting and KPI frameworks, optimize program ROI, manage the APAC budget, and travel for events and team meetings.
Responsibilities
- Develop marketing plans across regions, segments, and industries
- Build theater growth plans, scalable programs, and events
- Advise Sales and Inside Sales leadership
- Track lead flow and refine conversion metrics with Sales Operations
- Manage and mentor Field Marketing Managers
- Hire and onboard team members
- Develop talent strategy, succession planning, career paths, and leadership development
- Advocate for regional needs with Corporate Marketing
- Build dashboards and KPI frameworks
- Analyze growth opportunities, resource allocation, program effectiveness, and marketing revenue contribution
- Manage the APAC budget
- Travel to support theater events and team meetings
Requirements
- 10+ years of progressive marketing leadership experience
- Experience building, scaling, and inspiring high-performing marketing teams
- Talent development and coaching
- Change management
- Data analysis and business metrics
- Presentation skills
- Ability to build trust with C-suite executives and external partners
- Ability to travel as needed