Lead Generation Manager (LinkedIn + Upwork)
About the Role
We are looking for a Lead Generation Manager responsible for outbound lead generation and initial written communication with potential clients.
This role involves a large amount of routine, systematic work, so we are looking for someone with real hands-on experience who is mentally comfortable working with repetitive outbound processes and focused on results.
The main channels are LinkedIn and Upwork.
Responsibilities
LinkedIn (50% of time)
Managing and developing LinkedIn accounts (personal and company)
Posting content and engagement (comments, likes)
Automated outbound outreach
Lead research and database building
Hypothesis testing (ICP, niches, messaging)
Profile and message optimization based on hypotheses
Working with tools:LinkedIn Sales Navigator
Apollo
LinkedHelper
Upwork (50% of time)
Manual proposal submission
Writing and optimizing cover letters / bids
Profile optimization for niches and hypotheses
Written communication with clients
Follow-ups and lead nurturing
Maintaining lead status tracking
General
Working with ICP (Ideal Customer Profile)
Maintaining CRM / spreadsheets
Basic analytics and reporting
Collaboration with the tech team to better understand service offerings
Requirements
Practical experience with:LinkedIn outbound lead generation
Upwork manual bidding
Hands-on experience with:LinkedIn Sales Navigator
Apollo
LinkedHelper (or similar tools)
Understanding of B2B sales and sales funnel basics
English level B2+ (written communication)
Strong attention to detail, discipline, and structured thinking
High tolerance for routine and repetitive outbound tasks
Nice to Have
Experience building outbound processes from scratch
Understanding of software development processes (SaaS, Frontend/Backend)
Experience with multiple automation tools
We Offer
Work with international clients (US / EU)
Clear KPIs and transparent performance evaluation
Low bureaucracy and fast decision-making
Flexible working schedule
Paid sick leave
17 working days of paid vacation
Professional growth in IT sales and lead generation
About the Company
Sonicode is a SaaS-focused engineering company helping early and mid-stage SaaS products launch fast and scale safely without painful rewrites.
We work with international clients (US, EU) and build complex web platforms with clean architecture, billing and subscription systems, access control, integrations, and predictable delivery processes. We value structure, systems, and measurable results over activity imitation.