Lead Product Designer (Growth)
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Description
- Lead product design for Growth across the full funnel — acquisition, onboarding, activation, conversion, upsells, and retention
- Design first-run and onboarding experiences that get users to value as fast as possible
- Craft consumer acquisition and activation surfaces, and conversion/upsell flows including paywalls, pricing, and plan comparison
- Partner closely with Growth and Product Marketing on positioning, messaging, landing experiences, and funnel strategy
- Design and run experiments, using data and real usage to drive decisions and measure impact
- Ship features that balance well-established UI paradigms with novel applications of AI
- Think about how to go from 0→1 but also how to make your decisions scale well
- Contribute to process so we’re always shipping changes you’re proud of, as often as possible
- Partner with brand design to ensure our growth surfaces are not only effective but memorable
- A data-informed approach — fluent in experimentation, funnels, and metrics, and comfortable learning from usage
- Experience partnering with Growth, Product Marketing, and cross-functional teams on messaging and funnel strategy
- Experience designing consumer or prosumer products, with a strong track record in growth design
- Comfortable thinking about both 0→1 product design and large-scale optimization
- Excellent visual, UI, and interaction skills
- You care about shipping great software more than anything else
- Deep understanding of growth nuances: onboarding, activation, acquisition, conversion, upsells, paywalls, pricing, and retention
- 5+ years of industry experience
- An excellent communicator with team members and users
- Comfort prototyping or coding your ideas
- Some of our design team writes production code — we welcome existing skills or interest in coding with React or SwiftUI
