Lifecycle Marketing & Operations Manager
Description
Consensus Cloud Solutions is a publicly traded, leading digital cloud fax and interoperability solutions organization in the United States and globally, focusing on connecting and empowering healthcare providers, payers, care teams, and technology innovators to unify multiple systems that wouldn’t otherwise talk to each other. Consensus is a trailblazer in our industry and believes that data transformation will reshape the world of healthcare.
Founded over 25 years ago, Consensus leverages its technology heritage to move from simple digital documents to advanced healthcare standards (HL7/FHIR) for secure data transport, as well as Natural Language Processing (NLP) and Artificial Intelligence (AI) to convert unstructured to structured, analytics-ready data, helping users unveil information that is meaningful and actionable for better patient care.
Consensus leads the industry in data exchange solutions and we’re only getting started! With exciting new initiatives on the horizon, we are continuing our strategic expansion and we are looking to add to our diverse team of innovators.
Now is the ideal time to join us in our mission to solve healthcare’s biggest challenges, and work collaboratively with a diverse team of like-minded self-starters and partners to accomplish it.
Consensus Cloud Solutions is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive and equitable environment for all employees. We offer many remote and hybrid career opportunities.
How you will impact the organization…
We are seeking a strategic, technically skilled Manager, Lifecycle Marketing & Operations to lead customer lifecycle programs across our products and customer segments. This role combines retention and re-engagement strategy with hands-on ownership of segmentation, marketing automation, integrations, and campaign infrastructure. Partnering with Marketing, Sales, RevOps, Product, and Engineering, this leader will build measurable customer journeys that improve adoption, retention, lifetime value, and revenue while managing campaign execution talent.
The value you will deliver…
Lifecycle strategy: Develop and execute multichannel programs across web, email, social, call scripts, ads, and ctv including onboarding, adoption, retention, re-engagement, and upgrades.
Automation and journeys: Build, maintain, and optimize automated journeys and triggered communications using Salesforce Marketing Cloud Account Engagement, Conversica, and connected platforms.
Segmentation and personalization: Translate behavioral, transactional, and product-usage data into targeted audiences and personalized experiences using Marketing Cloud, PathFactory, WhatsFix, Data Cloud/Data 360, SQL, and dynamic content.
Integrations and infrastructure: Support marketing integration requirements and workflow configuration across connected platforms. Work with technical partners on APIs, webhooks, field mappings, JSON payloads, identity resolution, and reliable system-to-system data flows.
Platform operations: Support vendors & platform management, audience refresh schedules, send-volume forecasts, and platform usage costs. Evaluate emerging Salesforce and AI capabilities for practical lifecycle applications.
Sales handoffs and enablement: Co-develop warm handoff workflows based on PLG signals, engagement, and intent. Work with stakeholders to establish SLAs and feedback loops with Sales, and equip reps with targeted collateral, sequence playbooks, and automated cadences.
Campaign testing and measurement: Lead continuous experimentation across audiences, messaging, channels, and timing. Monitor retention, adoption, conversion, attribution, handoff performance, Sales adoption, and pipeline impact; deliver regular insights and recommendations to leadership.
Team and stakeholder leadership: Manage campaign execution staff supporting customer marketing and acquisition. Coordinate priorities with Marketing, Sales, RevOps, Product, Creative, Analytics, aCustomer Service, and external partners.
Perform other duties and responsibilities as required, assigned, or requested. Consensus reserves the right to add or change duties at any time.
What you will bring to the table…
- 5+ years of experience in lifecycle marketing, CRM, or marketing operations, with demonstrated results in retention, engagement, or revenue growth.
- Hands-on expertise in Salesforce Marketing Cloud or a comparable enterprise marketing automation platform, including journey orchestration, segmentation, personalization, and deliverability.
- Strong analytical, communication, and project management skills, including A/B testing, dashboard reporting, and presenting actionable insights.
- Bachelor’s degree or equivalent practical experience.
You will stand out if you also have…
- Experience managing and coaching direct reports, leading cross-functional initiatives, and translating business strategy into technical requirements.
Additional details…
- Location requirements: Fully remote within the U.S.
- Travel requirements: Up to 10% travel
- Physical requirements: Must be able to sit for long periods, as well as, handle long periods of screen time.
- Technology requirements: Reliable, high speed internet
- Eligible for sponsorship: No
The salary range for this role is $90,000.00 - $110,000.00 annually. The total compensation package for this position is negotiable and may also include annual performance bonus, ESPP, enhanced time off packages and benefits. This job doesn't have an expiration date and will remain open until a qualified candidate is hired.
We are not accepting agency submissions for this role.
To learn more about us visit
Skills
As published by greenhouse · 14 questions
Basics
First Name, Last Name, Email, Phone, Resume/CV, Cover Letter
Short answers (6)
- Where did you hear about this job?
- If so, please let us know which company and the approximate dates you were employed there. optional
- If you were referred by a current Consensus employee, please list their name so we can thank them. optional
- In which city do you currently live in?
- Consensus Cloud Solutions honors pay transparency by listing salary ranges on each of our job postings. Does the range listed align with your targeted compensation?
- Consensus is committed to an equitable and inclusive hiring process. If you require special accommodations during the interview, please share those here. We are happy to provide accommodations when possible. optional
Pick from a list (8)
- Are you a current Consensus team member?
- Have you ever been employed by Consensus Cloud Solutions or any of it's affiliates?
- Were you referred by a current Consensus team member?
- In which state / province do you live in?
- Our offices are located in Downtown Los Angeles, CA and Las Vegas, NV, Are you open to a Hybrid role in these locations?
- Are you legally authorized to work in the country required for this role?
- Do you require immigration sponsorship for work authorization (e.g., H1-B)?
- I consent to and authorize Consensus Cloud Solutions, Inc., its subsidiaries and its authorized agents (“Consensus") to collect, use and disclose the personal information contained in this employment application to conduct background checks, including criminal background checks, in connection with my candidacy for employment at Consensus. I further authorize Consensus to communicate with all my former employers, business associates, school officials and persons named as references. I understand that in order to complete a thorough investigation of the information included on this application, my education and employment will be verified to obtain information regarding my character and qualifications. I hereby release all employers, schools, third party agencies and individuals contacted from any liability for any damage whatsoever resulting from giving such information. I also understand that Consensus may establish and maintain a file of personal information about me in accordance with all applicable legislation. Further information as to how we process your personal information and your rights in relation thereto (including your right to withdraw such consent) are set out in our Recruitment Privacy Policy located at https://www.consensus.com/recruitment-privacy-policy/ I affirm that the information provided on this form is true and accurate to the best of my knowledge. I further understand by filling out this electronic application that the act of submitting this is authorization and a written signature is not required.
