Manager, Brand Marketing

Join our dynamic and thriving footwear company as a Manager, Brand Marketing in Novato, CA where you'll have the opportunity to make an impact and shape the future of our renowned brands. If you have a passion for fashion, eager to learn and have an eye for detail, this is the perfect role for you! As a member of our team, you'll be part of a company that values results, caring and learning.

What will you be doing?

Lead Seasonal Marketing Campaigns: Develop promotional marketing plans in partnership with Merchandising, Analytics, and Finance teams
Drive Omni-Channel Marketing Strategies: Ensure all marketing tactics align with overall brand strategy and customer experience goals
Lead Cross-Functional Collaboration: Provide leadership to cross-functional project teams responsible for executing key marketing initiatives
Manage Promotions & Brand Initiatives: Spearhead programs focused on enhancing customer experience, brand perception, and customer loyalty
Manage Vendor Partnerships & Co-Op Programs: Manage vendor relationships, co-op budgets, creative approvals, proofs, and recap reporting
Develop & Lead Talent : Provide ongoing coaching, mentorship, and performance feedback to direct reports

Perks you will enjoy!

Our Shoe Discounts: No matter your style, we’ve got your perfect fit covered with a 30% Associate Discount across Famous Footwear and Caleres brands
Benefits that Start Day One: To learn more details about our total rewards including 401k, health benefits and PTO, visit yourcaleres.com
Get Paid When You Want: Access your money as you earn it and request your earnings before payday
Mental Wellness: Your mental health is important to us, and we offer free, 24/7 confidential support and resources through CompPsych EAP for eligible associates

Qualifications that make you the perfect fit!

Bachelor’s degree in Marketing, Business, or related field strongly preferred
5+ years of experience in Marketing, Account Management, or related roles
Retail marketing experience preferred
Strong leadership, communication, and project management skills
Ability to thrive in a fast-paced, detail-oriented environment
Proficiency in Microsoft Excel, Word, PowerPoint, and Outlook