Enhancing Regional Terminal Network, Development of circuits / corridors and Deployment of rakes to meet volume and financial targets and future growth strategy.
Market Mapping
Addition of New CRTS / PFTs / GCTs etc in the region.
New routes / new commodity mix
Commercial control & Business Performance of the region to ensure that our products are commercially competitive and continuous cost optimization to ensure profitability.
Performance Management
Business Forecasting & SOP implementation
Budgeting, and Data-Driven Decision Support
Continues improvement on locational advantage of new
Regular oversee and ensure no leakage
Regular feedback on our pricing and opportunity to increase topline.
Reporting, and MIS
Business development initiatives
identification of locations for new terminal as PFT, CGT and
Any regional opportunities by any regulator / authority
Track all cargo movement in the region through multiple modes like rail, road, costal and multimodal.
Marketing & Product Digitalization
Marketing Campaigns in association with central marketing team
Management of Events and Follow-ups
Digitization initiates for business and its coordination.
Relationship management with regional stakeholders like ports, railways, PFT operators, handling agency.
Regular business connects with key existing & potential customers to understand business needs.
Develop Capabilities to drive conversion from Road to Rail, by innovation / Simplification and cost-effective End to End solutions
Work closely with sales to move mapped customers from qualifying to trading
Identifying new customer base, Creating leads and Starting New business in the region and ensure that same is carried on by sales team with periodic review with select customers.
Stake holder Management to drive the policy and other regulatory changes for the assigned geographies with Railways / Ports / MIDC / Transport associations / Municipal Corporations / Shipping Lines
Keep a close watch on competition action in the marketplace and track, record competition volumes / actions in due compliance with governing competition norms and regulations
Build capabilities to develop new revenue streams and products like Cross Country Rail, Mixed Trains, Tanks, DWARF and Specialized containers/ rakes. Or Design products and offerings which attract and drive Road to Rail conversion, Through Innovation / Simplified End to End solutions.