Key Roles & Responsibilities

1. CSR Fundraising & Business Development

• Identify, research and develop new CSR funding opportunities for CanKids.
  
• Build and maintain a strong pipeline of prospective corporate partners.
  
• Develop strategies for approaching companies, foundations and corporate trusts.
  
• Initiate outreach and establish relationships with key decision-makers and CSR teams.
  
• Secure meetings and opportunities to present CanKids' programmes and impact.
  
• Work towards achieving annual CSR fundraising and partnership targets.
  
• Identify opportunities for multi-year and strategic partnerships.
  

2. Corporate Partnership Development

• Develop meaningful and long-term partnerships with corporate organisations.
  
• Understand the CSR priorities, focus areas and expectations of prospective partners.
  
• Match corporate priorities with relevant CanKids programmes and interventions.
  
• Develop customised partnership opportunities and proposals.
  
• Lead discussions with prospective corporate partners in coordination with senior management.
  
• Support negotiations and closure of CSR partnerships
  

3. Relationship Management & Partner Stewardship

• Act as a key point of contact for assigned CSR partners.
  
• Build strong and professional relationships with corporate partners.
  
• Maintain regular engagement with existing partners throughout the year.
  
• Ensure partners receive timely updates on programme progress and impact.
  
• Identify opportunities for partnership renewal and expansion.
  
• Plan and coordinate partner visits, programme visits and engagement opportunities.
  
• Ensure a positive and meaningful experience for corporate partners associated with CanKids.
  

4. CSR Proposal Development

• Lead the development of high-quality and customised CSR proposals.
  
• Work closely with programme teams to identify fundable projects and interventions.
  
• Develop concept notes, proposals, presentations and partnership documents.
  
• Ensure proposals clearly communicate:
  
  • The need and problem statement
    
  • CanKids' intervention
    
  • Expected outcomes
    
  • Beneficiary reach
    
  • Project implementation plan
    
  • Budget requirements
    
  • Expected social impact
    
• Ensure proposals are aligned with the CSR priorities of prospective partners.
  

5. Existing Partnership Growth & Renewals

• Develop strategies to strengthen and grow existing CSR relationships.
  
• Track partnership timelines and upcoming renewal opportunities.
  
• Initiate timely renewal discussions with existing partners.
  
• Identify opportunities for increased funding and additional programme support.
  
• Develop renewal proposals and impact presentations.
  
• Work towards converting one-time partnerships into long-term relationships.
  

6. Internal Coordination

• Work closely with Programme, Finance, MEL, Communications and Leadership teams.
  
• Coordinate with programme teams to develop CSR-ready projects and proposals.
  
• Work with Finance teams on project budgets and financial requirements.
  
• Coordinate with MEL teams for impact data and programme outcomes.
  
• Work with Communications teams to develop partner engagement and visibility material.
  
• Ensure all partner commitments and requirements are communicated effectively to internal stakeholders
  

7. Reporting & Impact Communication

• Ensure timely coordination of narrative and impact reports for CSR partners.
  
• Support the preparation of high-quality partner reports and presentations.
  
• Communicate programme achievements and impact regularly to partners.
  
• Ensure partner reporting requirements and timelines are properly tracked.
  
• Use beneficiary stories, programme data and impact evidence to strengthen partner engagement.
  

8. Pipeline Management & MIS

• Maintain an updated database of prospective and existing corporate partners.
  
• Track the complete CSR partnership journey from lead generation to closure and renewal.
  
• Maintain regular updates on:
  
  • New leads
    
  • Meetings
    
  • Proposals submitted
    
  • Follow-ups
    
  • Partnerships under discussion
    
  • Funds committed
    
  • Partnerships secured
    
  • Renewals
    
• Prepare regular pipeline and fundraising reports for senior management.
  
• Analyse the pipeline and recommend strategies to improve conversion and partnership growth.
  

Key Performance Indicators (KPIs)

The performance of the CSR Manager will be measured against:

• CSR fundraising targets achieved.
  
• Number and quality of new corporate leads generated.
  
• Number of meetings and meaningful corporate engagements.
  
• Number of proposals submitted.
  
• Conversion of prospects into CSR partnerships.
  
• Value of funds mobilised.
  
• Growth of existing partnerships.
  
• Number of partnership renewals secured.
  
• Development of multi-year partnerships.
  
• Timeliness and quality of partner engagement and reporting.