Manager - Digital Marketing

Key Responsibilities:

- Develop and execute marketing strategies aligned with business objectives.

- Plan, manage, and optimize digital marketing campaigns across relevant channels.

- Drive SEO initiatives to improve organic visibility, website traffic, and search rankings.

- Lead the company's social media presence and brand-building activities.

- Track, analyze, and report marketing performance using relevant metrics and analytics tools.

- Identify opportunities to improve campaign effectiveness and ROI.

- Collaborate closely with the Sales team to generate and nurture qualified leads.

- Develop marketing initiatives that support customer acquisition and business growth.

- Stay updated on digital marketing trends, competitor activities, and emerging channels.

Key Skills:

- Digital Marketing

- Marketing Strategy

- SEO / SEM

- Social Media Marketing

- Brand Management

- Lead Generation

- Campaign Management

- Marketing Analytics & Reporting

- Strong communication and stakeholder-management skills

- Data-driven and creative approach to marketing