Marketing Data Analyst, Monee (2026 Graduate)

Monee is a leading digital payments and financial services provider in Southeast Asia, with a growing presence in Latin America. Its mission is to better the lives of individuals and businesses in the region with financial services through technology.

Monee delivers a comprehensive range of digital financial products and services, including mobile wallets, payment processing, credit, banking, and insurtech. By leveraging technology and strategic partnerships, Monee aims to drive greater digital financial inclusion, convenience, and accessibility for individuals and small businesses across Southeast Asia and Latin America.

Monee is part of Sea Limited, a global technology company.

• Monitor and analyze traffic from external sources such as paid media, social media, affiliate/partner links, and referral campaigns.
• Assist in implementing and validating tracking setups (UTM parameters, pixels, tags, link tracking, etc.), ensuring data accuracy and consistency across tracking platforms and analytics tools.
• Build and maintain dashboards and weekly/monthly performance reports.
• Present insights on traffic trends, channel performance, audience behavior, and campaign results. Identify anomalies, trends, and opportunities for optimization based on data.
• Support the setup and maintenance of common external tracking and analytics tools (e.g., Google Analytics, Meta/Google Ads tracking, Tag Manager, link tracking tools). Pull and analyze data using SQL or other query tools as needed.
• Collaborate with internal teams to improve data sources, tagging structure, tracking methodology, evaluate campaign KPIs and improve traffic quality.
• Coordinate with product/data teams to ensure accurate integration of data pipelines and tracking logic.
• Assist in ad-hoc analysis to support marketing strategy and planning.

• Bachelor’s degree in Business Analytics, Economics, Marketing or a related field.
• Experience in digital marketing analytics, traffic analysis, or related fields preferred.
• Basic SQL skills for data extraction and simple queries is compulsory.
• Familiarity with common tracking and analytics tools (e.g., Google Analytics 4, Google Tag Manager, Facebook Pixel, UTM tagging, link tracking platforms).
• Strong numerical sense and ability to interpret data clearly.
• Proficiency in Excel/Google Sheets for data manipulation and reporting.
• Detail-oriented with strong analytical and problem-solving skills.
• Experience with dashboard tools (e.g., Looker Studio, Tableau, Power BI), knowledge of paid media KPIs (CPM, CPC, CTR, CPA, ROAS, etc.), basic understanding of marketing funnels and attribution models, familiarity with A/B testing methodologies are a plus.