Marketing Designer (Contractor)
Summary
Contract marketing designer for Arcus, a startup building an onchain spot and perpetuals exchange (backed by Robinhood Crypto). Day to day: creating static and video social, campaign, and launch assets for both crypto-native and traditional-finance trader audiences, primarily in Figma with motion/video and Framer work.
- Experienced team: Google, Meta, Citadel, DRW, IMC Trading, Stripe, Coinbase, and more.
- Leading backers and advisors: Andreessen Horowitz, Polychain Capital, Brian Armstrong, Fred Ehrsam, Naval Ravikant, Elad Gil, and more.
- Static and video content for social, campaigns, and community: earnings recaps, market charts, launch creative, product explainers
- Two distinct visual tracks:
- Twitter native: leaderboard graphics, performance-style callouts, meme-adjacent trader culture
- Traditional finance fluent: clean data visualization, regulated-brand polish, broker grade or FinTech aesthetic
- Turning rough direction into finished, on-brand assets with minimal back-and-forth
- A lightweight, reusable template system that flexes across both tracks
- Visual consistency with the core product, coordinated with the product design team
- Localized creative for target markets: real layout adaptation, not just translated copy
- Managing external video agencies for major product launch videos: briefing them, reviewing cuts, and giving feedback to keep launch video quality and tone consistent with everything else you're producing in-house
- Has designed for a financial product before: trading platform, fintech, broker, or markets-adjacent; crypto/DeFi experience fine if paired with real trading understanding
- Comfortable working off a rough brief and filling in the rest
- Fast in Figma, comfortable using AI tools to move quicker
- Instinctive sense for what makes a chart or data point shareable
- Can tell the difference between "built for someone who's been liquidated once" and "built for someone who's used a Bloomberg terminal," and knows which one a piece needs
- Based in the United States
- Designed for a crypto exchange, prediction market, or trading platform specifically
- Designed for a FinTech or regional brokerage (Tiger Brokers, Futu, IBKR-style) serving international retail traders
- Motion/video experience for X, TikTok, YouTube
- Used to daily content cadence, not long production cycles
- Comfortable managing and updating Framer webpages
